N: Hey Pavel !! It's great to have you here. Why don't you tell us a little about yourself, where are you based, and the projects that you are working on?
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P: My name is Pavel Babak. I'm a 27-year-old stylist and fashion consultant currently based in Moscow.
I’m working on lots of commercial projects at the moment, but I have to keep it zipped due to NDAs! And to be honest, these are not that exciting to me; however, the thing that I'm very thrilled about is the new King Kong Magazine issue I'm featured in, both as a model and a stylist. This should come out before New Year’s, along with three other art projects that I will be sharing on Instagram, so keep an eye on my page!
Follow me! I need engagement! LOL😃
N: Why don't you tell us something you love about working as a stylist and something you hate ?
P: I love being a stylist! And I wouldn’t even consider it work; actually, it’s the opposite—it's like I'm always relaxing. Every project I'm working on brings me happiness. And I love being relaxed and happy! I also enjoy meeting lots of different people on set, and it often happens that we share the same interests. And that makes colleagues turn into friends!
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Sometimes it’s not like that, of course. The main thing that upsets me is being met with anger and toxicity. That mostly happens when I'm doing a commercial project, and that can really bring me down. I don’t like being surrounded by negativity, and it takes a lot for me to cope with it after. There’s also worry about expenses, Excel spreadsheets, keeping rented clothes in shape, and returns, returns, returns... The cycle is never-ending! But it can all be solved.
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I think there’s routine in every workspace— even if you’re a superstar!
N: What are some fashion brands or trends that are emerging from Russia right now? Anything we need to keep our eye on?
P: The creative scene here is blooming currently. There are lots of cool people, upcoming brands, and artists. Here are some of them (and I gladly recommend you follow them!).
I want to start with the clothing brand Glumkimberly. They have a very distinctive aesthetic that speaks to me. I’ve been following them for a while and finally got two items from their newest collection!
Another brand that I adore is Parc Lunaire, which is a project by two guys that both happen to be my exes. I like their content and how they manage their social media.
It’s only one year old—a little baby—but as I've heard, their figures are astonishing.
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Next is SAMB; they’re just getting started, but I'm sure they’re in for a big success. The designer and art director behind SAMB is my friend Una Vertuka, and TRUST… she knows the tea. Regarding the artists I am obsessed with at the moment, they are Daria Denisova (my dream is to purchase one of her art pieces some day) and photographers Slava Porozhny, Elina Shevchenko, and Gleb Viovokum.
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N: I like your stamp #styledbypavelbabak on your instagram posts. What are 3 elements that you would say describe your aesthetics or the way you approach fashion styling?
P: I’m glad to hear that; I very much love it too! To be honest, I think I'm still finding myself in this world, so I'm not sure that I have a distinctive style as of right now. Maybe that’s just me, and other people think otherwise. I’m trying not to judge myself and just create something I like!
N: Aside from fashion, do you have any interests or hobbies? Anything you think would surprise people?
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P: I'm taking yoga classes; I'm not sure if that would surprise you. Swimming is another hobby of mine, but I always struggle to find time for it. I used to do sports ballroom dancing as a boy, and I really want to make a grand return!
I also plan on trying ballet. I think it will be spontaneous, like pretty much everything in my life
N: Thank you Pavel! Next time we come to Moscow, where can we find you? Any favorite spots?
P: I always try to switch it up, constantly looking for new places to visit. But SIMACH is a staple. Find me there! I will be on the balcony overlooking Tveskoy Blvd, probably vaping a pen that my sis Sima gave me.
To finish off, I would like to use a quote thatwas popular during the Russian MySpace era (we had VK instead of MySpace, but who cares) that perfectly describes me:
"It’s hard to find me, easy to lose, and impossible to forget... "
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All baddies captioned their posts like that, and I am a baddie! Anyway, thank you so much for having me! #styledbypavelbabak